data protection – EQUO AKTIV

Data protection

Responsible for data processing is:
Rainer Ludäscher
Schlosswiesen 3
74847 Obrigheim
Germany

info@pronura.net

We are pleased that you are interested in our online shop. Protecting your privacy is very important to us. Below we inform you in detail about the handling of your data.

1. Access Data and Hosting

You can visit our website without providing any personal information. Each time a website is called up, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Article 6 Paragraph 1 Sentence 1 Letter f GDPR, this serves to protect our legitimate interests in a correct presentation of our offer, which predominate within the framework of a weighing of interests. All access data will be deleted no later than seven days after the end of your visit to the site.

Third Party Hosting Services
As part of processing on our behalf, a third-party provider provides the services for hosting and displaying the website. All data that is collected as part of the use of this website or in the forms provided for this purpose in the online shop as described below is processed on its servers. Processing on other servers only takes place within the framework explained here.

This service provider is located within a country of the European Union or the European Economic Area.

2. Data collection and use for contract processing, contacting and opening a customer account

We collect personal data if you voluntarily provide it to us as part of your order or when contacting us (e.g. via the contact form or e-mail). Mandatory fields are marked as such, since in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without providing them. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Article 6 Paragraph 1 Sentence 1 lit. b GDPR to process the contract and your inquiries.
If you have given your consent to this in accordance with Article 6 Paragraph 1 Clause 1 Letter a GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After the contract has been completed or your customer account has been deleted, your data will be restricted for further processing and deleted after the retention periods under tax and commercial law have expired, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or using a function provided for this purpose in the customer account.

3. Data Sharing

In order to fulfill the contract in accordance with Article 6 Paragraph 1 Sentence 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of the goods ordered. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the bank commissioned with the payment and any payment service provider commissioned by us or to the selected payment service to process payments. Some of the selected payment service providers also collect this data themselves if you create an account there. In this case, you must register with the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

Data transfer to shipping service providers
If you have given us your express consent to this during or after your order, we will pass on your e-mail address to the selected shipping service provider in accordance with Article 6 Paragraph 1 Sentence 1 lit can contact you for the purpose of delivery notification or coordination.

The consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration.

Deutsche Post DHL Group
Charles-de-Gaulle-Str. 20
53113 Bonn
Germany

4. Email Newsletters and Postal Promotions

E-mail advertising with registration for the newsletter
If you register for our newsletter, we use the data required for this or separately provided by you in order to regularly send you our e-mail newsletter based on your consent in accordance with Article 6 Paragraph 1 Sentence 1 lit.

Unsubscribing from the newsletter is possible at any time and can be done either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After you have unsubscribed, we will delete your e-mail address from the list of recipients, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

E-mail advertising without registering for the newsletter and your right to object
If we receive your e-mail address in connection with the sale of goods or services and you have not objected to this, we reserve the right to regularly send you offers for similar products to those already purchased on the basis of Section 7 (3) UWG , from our range by e-mail. This serves to safeguard our overriding legitimate interests in advertising to our customers within the framework of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.

The newsletter is sent by a service provider as part of processing on our behalf, to whom we pass on your e-mail address for this purpose. This service provider is located within a country of the European Union or the European Economic Area.

Postal advertising and your right to object
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. to send interesting offers and information about our products by post. This serves to safeguard our overriding legitimate interests in advertising to our customers in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR.

The advertising mailings are provided by a service provider as part of processing on our behalf, to whom we pass on your data for this purpose.
You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described below.

5. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to protect our overriding legitimate interests in an optimized presentation of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR. Cookies are small text files that are automatically saved on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser the next time you visit (persistent cookies). You can see the duration of storage in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for the respective browsers under the following links:

Internet Explorer™
Safari™
Chrome™
Firefox™
Opera™
If cookies are not accepted, the functionality of our website may be restricted.

Use of Google (Universal) Analytics for web analysis
If you have given your consent to this in accordance with Article 6 Paragraph 1 Clause 1 Letter a GDPR, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analytics service is provided by Google Ireland Limited, a company incorporated and operating under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. ( www.google.de ). Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After the end of our use of Google Analytics, the data collected in this context will be deleted.

Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de . This prevents the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.

As an alternative to the browser plugin, you can click <a href=""javascript:gaOptout()"">this link</a> to prevent future detection by Google Analytics on this website. An opt-out cookie is stored on your end device. If you delete your cookies, you will be asked again to give your consent.

Use of etracker for web analysis
If you have given your consent to this in accordance with Article 6 Paragraph 1 Sentence 1 lit User profiles are created using pseudonyms. Cookies can be used. The pseudonymised user profiles are not merged with personal data about the bearer of the pseudonym without a separate, express consent. After the end of the use of eTracker by us, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future by clicking thislink .

After your revocation, an opt-out cookie will be stored on your end device. If you delete your cookies, you will be asked again to give your consent.

6. Online Marketing

Google Ads Remarketing
We use Google Ads to advertise this website in Google search results and on third-party websites. For this purpose, when you visit our website, the so-called remarketing cookie is set by Google, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. This serves to safeguard our overriding legitimate interests in optimal marketing of our website in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR. After the end of the use of Google Ads Remarketing by us, the data collected in this context will be deleted.

Any further data processing will only take place if you have given your consent to Google that your web and app browser history will be linked to your Google account by Google and that information from your Google account will be used to personalize ads that you see on the web see. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data in order to form target groups.

Google Ads is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de ).
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.

You can disable the remarketing cookie via this link . You can also find out more about the setting of cookies from the Digital Advertising Alliance and make settings for this.

Google reCAPTCHA
For the purpose of protecting our web forms from misuse and spam, we use the Google reCAPTCHA service for some forms on this website. Google reCAPTCHA is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. ( www.google.de ). By verifying a manual entry, this service prevents automated software (so-called bots) from performing abusive activities on the website. In accordance with Article 6 Paragraph 1 Sentence 1 Letter f GDPR, this serves to safeguard our legitimate interests in protecting our website from misuse and in ensuring that our online presence is presented without disruption.

Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, as part of the verification process that enables an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transferred to a Google server in the USA and stored there. In addition, other cookies stored in your browser by Google services are evaluated by Google reCAPTCHA.
A reading or saving of personal data from the input fields of the respective form does not take place.

Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent the data generated by the JavaScript or the cookie and related to your use of the website (including your IP address) being sent to Google and the processing of this data by Google by deactivating the execution in your browser settings prevent JavaScript or the setting of cookies. Please note that this may limit the functionality of our website for your use.

You can find more information about Google's data protection policy here .

Google Fonts
The script code "Google Fonts" is integrated on this website. Google Fonts is an offer from Google Ireland Limited, a company incorporated and operating under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. ( www.google.de ). This serves to protect our overriding legitimate interests in a uniform presentation of the content on our website in accordance with Article 6 (1) (f) GDPR. In this context, a connection is established between the browser you are using and the Google servers. This gives Google knowledge that our website was accessed via your IP address.
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield. Further information about data processing by Google can be found in Google's data protection information .

Adobe Typekit
The script code "Adobe Typekit" from Adobe Systems Incorporated 345 Park Avenue San Jose, CA 95110-2704, USA (hereinafter: Adobe) is integrated on this website. This serves to safeguard our overriding legitimate interests in a uniform presentation of the content on our website in accordance with Article 6 (1) (f) GDPR. In this context, a connection is established between the browser you are using and the Adobe servers. This gives Adobe knowledge that our website was accessed via your IP address.
Adobe is certified under the EU-US Privacy Shield. A current certificate can be viewed here . Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.
Further information about data processing within the framework of Adobe Typekit can be found in Adobe's data protection information .

7. Social Media

Use of social plugins from Facebook, Instagram

So-called social plugins (“plugins”) from social networks are used on our website.

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook, Google, Twitter or Instagram servers. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page of our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted directly from your browser to a server of the respective provider (possibly in the USA) and stored there. If you are logged in to one of the services, the providers can directly assign the visit to our website to your profile in the respective social network. If you interact with the plugins, for example by pressing the "Like" or "Share" button, the corresponding information is also transmitted directly to a server of the provider and stored there. The information is also published on the social network and displayed to your contacts there. This serves to safeguard our overriding legitimate interests in optimal marketing of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR.

YouTube Video Plugin
Content from third-party providers is included on this website. This content is provided by Google ("provider"). YouTube is an offer from Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de ).

For videos from YouTube that are embedded on our site, the extended data protection setting is activated. This means that no information is collected and stored from website visitors on YouTube unless they play the video. The integration of the videos serves to safeguard our overriding legitimate interests in optimal marketing of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR.

Vimeo video plugin
Content from third-party providers is included on this website. This content is provided by Vimeo LLC ("Provider"). The integration of the Videso serves to safeguard our legitimate interests in optimal marketing of our offer in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR. Vimeo is operated by Vimeo LLC, 555 West 18th Street, New York 10011, USA ("Vimeo").
The Google Analytics tracking tool is automatically integrated into videos from Vimeo that are integrated on our site. We have no influence on the tracking settings or the analysis results collected and cannot view them. In addition, web beacons are set for website visitors by embedding Vimeo videos.

In order to prevent the setting of the Google Analytics tracking cookies, you can prevent the storage of the cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de .
As an alternative to the browser plugin, you can click <a href=""javascript:gaOptout()"">this link</a> to prevent future detection by Google Analytics on this website. An opt-out cookie is stored on your end device. If you delete your cookies, you must click the link again.

The purpose and scope of the data collection and the further processing and use of the data by the providers on their pages as well as a contact option and your rights and setting options for the protection of your privacy can be found in the data protection information of the providers:

https://www.facebook.com/policy.php

https://help.instagram.com/155833707900388

https://policies.google.com/privacy

https://vimeo.com/privacy

If you do not want the social networks to directly assign the data collected via our website to your profile in the relevant service, you must log out of the relevant service before visiting our website. You can also completely prevent the plugins from loading with add-ons for your browser, e.g. B. with the script blocker " NoScript ".

Our online presence on Facebook, Twitter, Youtube, Instagram

Our presence on social networks and platforms serves to improve, active communication with our customers and prospects. We provide information there about our products and current special offers.
When you visit our online presence in social media, your data can be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements inside and outside the platforms that presumably correspond to your interests. Cookies are usually used on your end device for this purpose. Visitor behavior and user interests are stored in these cookies. According to Art. 6 (1) lit. f GDPR, this serves to protect our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for your consent (consent) to the data processing, e.g. with the help of a checkbox, the legal basis for the data processing is Article 6 Paragraph 1 lit.
Insofar as the aforementioned social media platforms are headquartered in the USA, the following applies: The European Commission has issued an adequacy decision for the USA. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here .
For detailed information on the processing and use of the data by the providers on their websites, as well as a contact option and your rights in this regard and setting options to protect your privacy, in particular opt-out options, please refer to the providers’ data protection notices linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/

Google/ YouTube: https://policies.google.com/privacy?hl=en-GB

Twitter: https://twitter.com/en/privacy

Instagram: https://help.instagram.com/519522125107875

Possibility of objection (opt-out):

Facebook: https://www.facebook.com/settings?tab=ads

Google/ YouTube: https://adssettings.google.com/authenticated

Twitter: https://twitter.com/personalization

Instagram: https://help.instagram.com/519522125107875

8. Sending E-mail Review Reminders

If you have given us your express consent to this during or after your order in accordance with Article 6 Paragraph 1 Sentence 1 lit Rating System.

This consent can be revoked at any time by sending a message to the contact option described below.

9. Contact options and your rights

As a data subject, you have the following rights:
• in accordance with Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified there;
• pursuant to Art. 16 GDPR, the right to immediately request the correction of incorrect or incomplete personal data stored by us;
• pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing
- to exercise the right to freedom of expression and information;
- to fulfill a legal obligation;
- for reasons of public interest or
- to assert, exercise or defend legal claims
is required;
• pursuant to Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, insofar as
- the accuracy of the data is disputed by you;
- the processing is unlawful but you oppose its erasure;
- we no longer need the data, but you need them to assert, exercise or defend legal claims or
- you have lodged an objection to the processing in accordance with Art. 21 GDPR;
• in accordance with Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible;
• according to Art. 77 GDPR the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data, as well as revocation of consent given or objection to a specific use of data, please contact us directly using the contact details in our imprint.

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